About Us
Our ethos: Celebrating individual beauty and creating the most stunning version of YOU,
whilst ensuring you have the loveliest time along the way
Our Story
Firstly, a huge thank you for taking your time to visit our website and a big congratulations if you're a newly engaged couple planning your special day. We're Helen & Rachel - sisters, the best of friends, and founders of Alexander Wedding Belles and we're delighted you might be considering us for creating your dream Bridal look for one of the most important days in your life.
Here at Alexander Wedding Belles, we're so proud to be recognised as one of the top wedding suppliers in the East of England, winning The 2025 Wedding Industry Awards, Wedding Hairstylist of the year, building on receiving the Highly Commended Award in 2024 and being a finalist in 2023, highlighting our continued development and quality of service to our Brides, meaning you can feel reassured you'll get the very best in both technical skills and client care along your wedding journey with us.
The Customer Experience that we provide to our Brides' is as important to us as the final product of our artistic work, as we understand the difference we can make to the lead up and smooth running of the wedding day itself. Having been part of hundreds of weddings over the years, and been Brides ourselves, we have lots of advice and tips we'll share with you, so you feel calmer and more prepared for your big day.
Meet The Team
Our Broader Team of Artists
With an ever-growing Bridal clientele, we've needed to expand too, and from many years working in the wedding industry, we've been lucky enough to meet and work with some very talented individuals who are like minded and share our same creative style, kit staples and warm energy as we do. So if you have a very large Bridal party who'd all like their hair and makeup styling by us, we can book additional hair and makeup artists, who'll be part of your Bridal Team on the wedding day in order to get through all the services you require in plenty of time.
When you book with us, you'll always have Helen or Rachel as your Lead Bridal Stylist, and then we'll allocate additional team artist members based on availability and specialism.
Our Experience & Training
We're passionate about continuously developing our skills, and keeping up-to-date with the latest trends to bring our Brides the very best in fashion-forward, stylish wedding looks. In addition to spending quality time doing Portfolio days to practise & design new styles, here's some of the training we've done and continue to be part of to keep fresh:
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NVQ 2 Level City & Guilds Hairdressing
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London School of Makeup Bridal Course
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Illamasqua perfecting skin makeup course
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Members of Kristina Gasperas Bridal Hair & Makeup Academy
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Rachel gained further event hair styling experience working at The Blow Dry Bar, Sydney, Australia
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Helen is also a member of Holly Edmonds Hair Artistry, attending regular training days